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Atera and ServiceNow are two big names in the IT management space, and if you’re in the market for IT management software, you have probably come across them. While these two platforms might seem similar on the surface, there are numerous differences that IT decision-makers should understand before making a decision.

Atera and ServiceNow serve different functions and approach their product in very different ways. ServiceNow offers a variety of different packages, each priced individually, whereas Atera offers an autonomous IT management tool with simple, transparent pricing, so you know what you’ll be getting with no hidden costs. 

In this article, we aim to provide an in-depth look at ServiceNow vs. Atera. After reading this article, you should have a better understanding of which solution matches your company’s priorities. 

Why should you trust our reviews? 💡

Not only do we look at the features of Atera and ServiceNow, but we also take into account feedback from our community and reviews on platforms such as G2, Reddit and TrustRadius. These insights help you understand the strengths and weaknesses of each solution.

In addition, we aim to make our content transparent and objective so that you can make informed decisions for your business. Your trust in our reviews is important to us because we know how critical choosing the right IT management platform is to the success of your IT department.

Atera vs. ServiceNow: An overview

For a brief comparison of Atera and ServiceNow, we created this overview table:

Atera FeaturesServiceNow Features
– Autonomous IT tool with built-in RMM, remote access, network discovery, and documentation
– Patch management for Windows, macOS, and Linux devices
– Asset management to track the lifecycle of IT assets
– Agentic AI (Includes Robin, AI Copilot, AI-powered troubleshooting, scripting, ticketing, and more)
– PSA for MSPs to track contracts, billing, SLAs, and more
– Incident management to track tickets
– Problem management to identify the root causes of issues
– Request management to efficiently manage service requests
– Threat detection to defend against security threats
– Workflow automation to turn manual tasks into automated steps
– AI agents for service automation
Customer supportCustomer support
– 24/7 email and live chat support for all customers
– An extensive knowledge base, IT community, and tutorials
– Ticketing support is only available for most users
– Help Center available for further support
– Priority support for enterprises
IntegrationsIntegrations
– Integrations with 25+ cybersecurity, automation, backup, remote access, and network monitoring software
– Access to 5,000+ apps through Zapier
– Integrations with third-party apps, like Salesforce, Microsoft, Jira, AWS, and SAP
PricingPricing
– Transparent pay-per-technician pricing, starting from $129/month
– 30-day free trial available 
– The pricing is based on a custom quotation
– Free trial available on request

In addition to our own comparison, we wanted to see how actual users rate Atera and ServiceNow. Using G2 to compare the two, we can quickly see that Atera beats ServiceNow in almost all categories:

A G2 comparison of Atera and ServiceNow

A G2 comparison of Atera and ServiceNow

With that said, let’s move to the in-depth part of our comparison article.

#1: Features and capabilities

Atera and ServiceNow are both ITSM tools used by enterprises, but they take different approaches to it. Atera’s autonomous IT tool aims to combine all key functions into one platform, so you don’t have to invest in redundant software for IT management.

Atera’s key features include:

  • RMM: Remotely monitor and manage your workstations, servers, switches, and other network devices with Atera’s RMM. Automatically identify and remediate device issues using Copilot.
  • AI agents: Move from automated to fully autonomous IT with Atera’s AI agents. Eliminate 40% of your IT workload and give your technicians the freedom to focus on more strategic tasks.
  • Patch management: Deploy Windows, macOS, Linux, and third-party application patches.
  • Network discovery: Automatically discover new devices. Use Atera’s AI Copilot to run health checks on devices and remediate issues autonomously.
  • Ticketing: Track, organize, and manage tickets from creation to resolution. Use Copilot to summarize and respond to tickets.

At the core of Atera’s platform is its Agentic AI technology. Our AI agents don’t just assist, they act. They detect and resolve issues directly on user devices, taking your IT management from automated to autonomous.

Read about all of our features in our Atera review.

In comparison, the general idea behind ServiceNow is that it begins with a database layer and is then topped with an application layer. The application layer has GUI-based design tools, but also accepts basic JavaScript customization. 

In any company, processes span multiple teams and multiple tools. ServiceNow connects these and gives them structure. With this in mind, ServiceNow is used by many companies for IT service management (ITSM), but they don’t offer a dedicated remote monitoring and management (RMM) software, like Atera.

The holistic approach Atera offers is why many of our customers love us:

Atera review via G2

Atera review via G2

#2: Agentic AI development

There’s no denying Agentic AI’s role in IT management. According to Gartner, by 2029,  Agentic AI will resolve 80% of customer service issues without any technician involvement.

To stay at the forefront, both Atera and ServiceNow offer AI agents.

At Atera, we’re recognized as leaders in the AIOps field. As a testament to the impact our AI agents are having on organizations, G2 ranked Atera as the #1 best AIOps tool for 2025.

We can clearly see Atera leading the pack among ServiceNow and other competitors:

But how do Atera and ServiceNow’s AI agents differ, and how has Atera achieved such a leading role?

With ServiceNow, you can build AI agents within the “AI Agent Studio,” which help to perform tasks automatically. The AI agents use tools like scripts, subflows, flow actions, and skills to execute different ITSM tasks.

The issue is that users say ServiceNow’s AI agents are capable of the same thing as the traditional interface, but wrapped in an “agentic” workflow, which just complicates things.

This is what one user said:

Review via Reddit

This raises the question: do ServiceNow’s AI agents bring the value users wish?

At Atera, the value our AI agents bring is highly evident. Our enterprise customers, like Leeds United, are already using our AI agents to reduce tickets by 35%, as users are empowered to resolve issues independently.

Atera’s Robin is the first line of support for end-users, resolving tickets, troubleshooting issues, and handling routine and complex tasks autonomously, all without technician involvement.

With 24/7 always-on IT support, Autopilot enables IT teams to:

  • Deliver fast, reliable IT support at scale
  • Resolve up to 40% of your IT workload autonomously
  • Free up your staff to focus on more strategic tasks
  • Reduce first response times to zero

This is especially helpful for enterprises that deal with high ticket volumes and limited IT resources, where every minute counts.

We also offer Atera Copilot, which works alongside technicians, expanding their human expertise and capabilities. From generating scripts to running health checks and resolving device issues, Atera’s Copilot is there to help in real time.

To conclude, ServiceNow doesn’t offer ready-to-use AI agents; you need to build them yourself. 

Comparatively, Atera offers two innovative AI agents, which enterprises are already using to get concrete, real-world results. This is also the reason Atera is recognized as the #1 leader in the best AIOps tools space.

#3: User interface and usability

Let’s move to another important comparison, the user interface and usability of Atera and ServiceNow.

Atera’s modern, aesthetic dashboards are fully customizable, and the baseline product is set up to provide a low barrier to entry and fast time-to-use. In other words, you will find it easy to learn and benefit from our product. Atera is designed to allow you to access all of the data you’ll need in just a few clicks.

This is how Atera’s admin dashboard looks like:

Atera's Dashboard

Atera’s admin dashboard

Atera has even won G2 awards for both ease of use and implementation, and customers love how intuitive the interface is. “Ease of use” is also Atera’s main pro on G2:

Screenshot of Ateras Pros and Cons via G2

For ServiceNow, the platform is capable of a lot, but in their case, it comes with a steep learning curve. To give you a comparison, here is what ServiceNow ITOM’s interface looks like:

ServiceNow ITOM dashboard (via G2)

ServiceNow ITOM dashboard (via G2)

For example, these are some of the issues users have related to ServiceNow’s user interface:

Review via Reddit

#4: User feedback and reviews

It’s easy to tout your own platform, but don’t take our word for it – listen to real Atera customers! Atera has over 830+ G2 reviews, with an average rating of 4.6 out of 5.0 stars, while ServiceNow ITSM has the same number of reviews, averaging 4.4 out of 5.0 stars.

Users constantly praise Atera for its innovations within the Agentic AI space.

For example, see what this Capterra user said: 

Pros

Another G2 user praised Atera’s AI agents and said, “Atera’s AI has transformed our IT workflow. The AI troubleshooting is a game-changer; it helps us resolve issues 70% faster.”

What our users also appreciate is that with Atera, you don’t need to use multiple tools for IT management. From one platform, you can manage devices, remotely access them, handle tickets, and more. One G2 user commented on this and said:

Review via G2

As for ServiceNow, the positive reviews are mainly related to the platform’s ITSM capabilities.

For example, one user liked how ServiceNow helps automate repetitive tasks, manage incidents, and improve overall productivity:

Review via G2

However, ServiceNow has also received some negative feedback, with “poor interface design” being one of its main cons:

Cons

For example, one user criticized: “While ServiceNow does offer a range of customization options, delving into more complex customizations can sometimes feel like navigating a maze. It requires a deep understanding of the platform’s intricacies and may lead to unforeseen challenges.”

The lack of an intuitive interface forces many IT teams to look for ServiceNow alternatives, such as Atera.

#5: Performance and reliability

Preventing downtime is one of the main priorities of any IT department. Downtime can be a major issue, costing an average of $5,600 per minute and creating serious security risks.

Therefore, it’s necessary to select an IT product with strong performance and reliability scores.

For ServiceNow, according to user reviews, this is an area that needs improvement. Customer support is key to performance and reliability, and ServiceNow customers report issues getting the required assistance.

For example, one user said, “ServiceNow has grown too quickly for what its support team is capable of, and it has a lot of newer tier 1 support who, while they’re trying their best to keep up, usually take a long time or provide a prewritten response.”

ServiceNow review via Reddit

ServiceNow review via Reddit

At Atera, we pride ourselves on high levels of performance and reliability. Plus, if you ever do run into problems, you can always get in touch with our 24/7 customer support, which is available in several languages.

#6: Pricing and value for money

Let’s talk about investment. Atera and ServiceNow’s pricing plans are very different, with Atera offering transparent per-technician pricing and ServiceNow charging based on a custom quotation.

With Atera, you’ll always know what you’re paying for. We’re committed to transparent pricing, and we want you to fully grasp our value proposition. 

Our pay-per-technician model starts at $149 per month for IT departments and includes unlimited endpoints, so you can keep growing your business without growing your bottom line.

You may remember that ServiceNow is actually a broad term for a large collection of products. Each of those products comes at a different price point, but many are charged per endpoint, making it challenging to grow and scale your business.

For almost all ServiceNow products, the pricing is based on a custom quotation, and you need to request pricing from their sales team. This is the case for ServiceNow ITSM, for example:

ServiceNow ITSM custom quotation

ServiceNow ITSM custom quotation

While the pricing isn’t publicly available, it’s known to be steep for most organizations. One G2 user simply said, “ServiceNow’s cost is higher compared to other platforms.”

#7: Customer support and community

As any IT pro knows, effective customer support is a piece of the reliability equation. Atera and ServiceNow both have asynchronous resources like blog posts, guides, and recorded webinars available for users at any hour of the day (or even late at night).

ServiceNow encourages customers to look for information from their help center:

Customer Support - Contact Us

It is also possible to open up a ticket. That being said, ServiceNow customers have complained about the lack of communication from their support teams and noted that it is difficult to reach them. 

Reddit users discussing ServiceNow’s support

Reddit users discussing ServiceNow’s support

At Atera, we do not treat our customers differently based on their problems or account size.  Instead, we offer 24/7 live chat and email support, which most Atera customers have praised highly. 

Atera review via G2

In addition, users can look for answers from our extensive knowledge base, and our thriving community of users support each other around the clock. We are proud of our community of IT professionals, and we warmly welcome all new Atera users into it!

#8: Security and compliance

Atera is focused on a renewed commitment to compliance and security. With smart logging and as well as strict adherence to HIPAA, SOC 2, and other industry standards, we are able to give our customers unmatched peace of mind with the knowledge that their organizations are safe from the growing threat of malevolent actors. ServiceNow offers similar security and compliance measures, ensuring adherence to key industry standards, such as HIPAA, SOC 2, ISO 27001, and more.

Atera’s AI agents also add a layer of security. With real-time health checks, anomaly detection, and the capability to automatically remediate issues, you can help prevent incidents before they escalate.

Our AI features, built on Microsoft’s Responsible AI principles, empower your IT team to work more efficiently, while maintaining trust and compliance.

In addition, you can create customized patch management schedules to automatically deploy patches for your endpoints. This helps close one of the most common security gaps, unpatched software, before threat actors have a chance to exploit it.

We also offer security integrations that add to our users’ security provisions. Atera integrates seamlessly with your existing security infrastructure, which is especially necessary for enterprises that use third-party EDR, XDR, antivirus, and other security solutions.

The available security integrations are as follows:

Atera’s security integrations screenshot.

Atera’s security integrations

Our security integrations include items like Cynet, Keeper, Acronis, ESET, Emsisoft, Webroot, ThreatDown, Bitdefender, and Ironscales. Learn more about Atera’s integrations right here.

Atera vs. ServiceNow: How to choose the right option 

Atera and ServiceNow share similar functionalities, but ultimately cater to different needs. While Atera is an autonomous IT tool designed primarily for IT management, ServiceNow expands to many areas, like ITSM, HR, SecOps, and portfolio management.

While we may be a bit biased, we truly feel that Atera’s Agentic AI platform offers better value solely for IT management.

Atera offers an all-in-one solution for IT management, which includes innovative capabilities like two autonomous AI agents, Network Discovery, a robust support system, and a strong commitment to security.

Before you make your final decision about the right IT software, it is important to do thorough research. Some of the best strategies here involve requesting demos, signing on for trials, and speaking with company representatives to garner more information about each platform’s capabilities.
So, ready to start your free Atera trial? You can sign up here for your 30-day free trial, no credit card required!

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